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History of Abarth

Much like their cars - Abarth has an extremely interesting history. Founded by Carlo Abarth a successful motorcycle and racing driver in 1949, the company's logo was designed around Carlo's birth sign - the scorpion.

“Even at the age of 11 Carlo Abarth was already a legend in the making; covering the wooden wheels of his scooter with a leather belt so that he could go faster and win against the older children in his neighbourhood.”

Throughout their history Abarth vehicles have maintained the same philosophy - renowned for being high-performing and powerful, but first and foremost small and agile just like the Scorpion. A fact that is particularly apparent since their resurgence in 2007, with the Abarth 500 and 124 Spider.


Abarth Displays

Fleets of Abarths’ will be on display at Festival Italia ranging from classic to modern-day models courtesy of Abarth UK, Abarth Club of GB, and Abarth Owners Club UK.


Chance to Win Abarth VIP Passenger Hot Laps

Festival Italia and Abarth will offer you the chance to win an exhilarating once in a life-time opportunity; with VIP Passenger Hot Laps in the new Abarth 124 Spider around the Brands Hatch Indy Circuit. For a chance to win, sign-up at the Abarth stand on the day of the event - winners will take to the track at 17:35. (Competition T&C's Apply


Free GP Loop Abarth Test Drives

Abarth will bring together a fleet of their brand new vehicles to Festival Italia. They will offer you the chance to explore, and test the cars around the Brands Hatch GP loop. You can simply arrive on the day, sign up and test-drive an Abarth with their qualified instructors. (MUST BRING VALID FULL UK DRIVING LICENCE) Please note that you will need a ticket to Festival Italia to enter the venue.


Free Auto Test Drives

Alongside the GP loop test drives you will be able to sign up for Auto Tests in the Paddock with the chance to experience the new Abarth models, as a passenger, on and over the limit.





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Festival Italia Partners

Contact MSV

Brands Hatch Race Circuit

Tel: 0843 453 1000
Email: festival.italia@msv.com